Tags: target audience
SUNNYVALE, Calif., Jun 22, 2009 (BUSINESS WIRE) -- Yahoo! Inc. (NASDAQ:YHOO) today announced the pilot launch of Yahoo! My Display Ads, a self-serve display ad solution designed to help small and medium-sized businesses easily reach their target audiences on Yahoo! and its extended network of partner sites. Powered by Seattle-based AdReady, the service is designed to help a new segment of advertisers to reach Yahoo!'s 1651 million users in the U.S. with locally targeted display ads.
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